American Apparel Inc. is a North American clothing retailer. The brand began with operating retail stores between the late 1980s and late 2010s. Its operations are based in Los Angeles, California. Founded by Canadian businessman Dov Charney in spring 1989, it was a vertically integrated company that ranked as one of the largest apparel manufacturers and marketers in North America.
As of 2023, American Apparel markets itself as “Ethically Made—Sweatshop Free,” with most of its apparel made in Central America, primarily Honduras and Nicaragua.