Kylie Cosmetics

Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Lip Kit by Kylie, the company was renamed Kylie Cosmetics in 2016.

In 2018, Forbes reported that the company was valued at $800 million and in March 2019 valued the company at $900 million. Coty bought a 51% controlling stake in the company for $600 million in November 2019 valuing the company at approximately $1.2 billion. However, in early 2020 Forbes reported—citing documentation from the Coty deal—that Kylie Cosmetics had overvalued itself.